Keyword Research

What keywords and phrases are your potential customers typing into search engines to find your products or services?
Hint: unless you are a nationally-recognized or household brand, it’s not the name of your company.

In order to have a website perform well in Internet Marketing, it’s critical to identify the keywords and phrases your audience types in the search engines to find your product or service. In other words, your website needs to be easily found where your customers are looking.

Once those keywords and phrases are properly identified, your website can be better targeted to your audience.

With our keyword research sevice, we will do three things:

  1. Analyze your current keyword list to see how your site performs in searches for those keywords. From there, we’ll help you decide if those terms are providing you with good results.
  2. Perform a Competitve Analysis to determine which keywords are realistic targets given your goals, timeline, and budget.
  3. Recommend keywords to target based on search frequency and relevance to your website, your products or services, and competition.

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